HOT ! ビジネス・経済 Global Marketing tenth edition グロ－バルメガトレンド10 / 岸本 義之【著】 - 紀伊國屋書店ウェブ

グロ－バルメガトレンド10 / 岸本 義之【著】 - 紀伊國屋書店ウェブ。Amazon.co.jp: 経済界2025年10月号[雑誌] : 経済界: 本。日経ムック 半導体ビジネス最前線 | 日経BOOKプラス。グローバル メガトレンド10―社会課題にビジネスチャンスを探る105の。For courses in global marketing. Familiarises students with global marketing and the global business environment Global Marketing’s environmental and strategic approach outlines the major dimensions of the global business environment for students. The 10th Edition brings global marketing out of the classroom and into the real world with up-to-date examples of questions, concerns, and crises facing global markets. New cases have been added while others have been revised as the text considers recent geopolitical developments and technological changes affecting global marketing. Global Marketing offers authoritative content as well as conceptual and analytical tools that will prepare students to successfully pursue careers in global marketing or related areas.